25 Jun Retailers Learn from Top Animal Wellness Pros at SuperZoo Press Release
Press Release – FOR IMMEDIATE RELEASE
Contact: Susie Hays
760.458.9201
Retailers Learn from Top Animal Wellness Pros at SuperZoo
HORN Animal Wellness Sponsors Free Seminars to Provide the Latest Information and Expert Advice to SuperZoo Attendees During the Pet Industry’s Biggest Event, July 21–23, 2015
La Mirada, California (June 25, 2015) – HORN Animal Wellness, one of North America’s leading distributors of specialty animal ingredients, is pleased to announce its sponsorship of the School of Animal Wellness during SuperZoo 2015. The event is free for SuperZoo attendees, the biggest industry event for independent pet store retailers, and will showcase a group of on-point seminars with the latest information and expert advice from a panel of top animal wellness pros—delivered in short, concise sessions held right on the expo floor. From “Optimal Vitamin Nutrition for Dogs and Cats” to “Who is Looking Out After Your Pet Food,” topics are relevant and sessions are free.
SupeZoo is slated to showcase three intensive days packed with educational seminars and brand-new products and ideas at the Mandalay Bay Convention Center in Las Vegas from July 21–23. The National Show for Pet Retailers focuses on providing the best sales strategies and tools available to help retailers expand their customer base and improve their bottom line in this expanding industry. With more than 13,000 pet stores pulling revenues of $15.9 billion in 2013 alone (IBISWorld), the demand for SuperZoo’s education and training in the pet products and service industry is higher than ever.
Lisa Alley-Zarkades, Vice President of Commercial Development and Animal Wellness for HORN Animal Wellness, said, “SuperZoo continues to get bigger and better every year, and we’re excited to bring valued expertise in food science to the development of new products and valuable solutions for manufacturers.”
Meet Our “Ask the Experts” Lineup
HORN Animal Wellness Booth # 25155
Dr. Jennifer Adolphe, Petcurean
Dr. Jennifer Adolphe received her PhD in companion animal nutrition from the University of Saskatchewan and is a registered dietitian with the College of Dietitians of British Columbia. Dr. Adolphe is the recipient of over 20 awards and scholarships for her academic work and has published more than 10 peer-reviewed publications. She is currently the Senior Nutritionist at Petcurean Pet Nutrition, a Canadian, family-owned company committed to offering superior quality pet foods.
Maria Regina Cattai de Godoy, University of Illinois
Dr. Godoy earned her M.S. and Ph.D. degrees in companion animal nutrition at the University of Illinois and University of Kentucky, respectively. Dr. Godoy is an Assistant Professor in the Department of Animal Sciences at the University of Illinois. Her research focuses in various areas pertaining to pet food nutrition including: ingredient and pet food evaluation; metabolism of nutrients; application of “omics” technology on gut health, aging, and obesity; therapeutic nutrition; and pet food technology.
Dr. Oscar Chavez, JustFoodForDogs LLC
Dr. Chavez joined the faculty of the Animal and Veterinary Science department at California State Polytechnic University, Pomona in 2009. He was Director of the Animal Health Science vet tech program from 2010 – 2013, and remains an adjunct faculty and professor of clinical veterinary nutrition. His current role is Chief Medical Officer at JustFoodForDogs LLC., where his team advocates the use of probiotics, and believe all dogs will benefit from their daily use.
Dr. Roger Clemens, HORN Animal Wellness
Dr. Roger Clemens is a well-regarded authority on nutrition and food issues who is often quoted by media outlets. A long standing volunteer leader with and former president of the Institute of Food Technologists, he is familiar with food trends and industry association perspectives. He is the Chief Scientific Officer of Horn and an adjunct professor of pharmacology and pharmaceutical sciences within the USC School of Pharmacy. He served on the USDA 2010 Dietary Guidelines Advisory Committee.
Dave Preszler, HORN Animal Wellness – Moderator
Dave Preszler, technical director and senior account manager at HORN, serves both the Animal Wellness and FoodTech business units. His experience in the pet business includes innovation, product development, processes, regulatory, quality and marketing. Dave has helped novel ingredient technologies effectively delivery micronutrients and nutraceuticals through fortified, functional foods and supplements. Prior to joining HORN, Preszler worked in senior product development positions at Carnation, Del Monte Foods, Armour-Dial and Hunt-Wesson. He holds a bachelor’s degree in nutrition science from University of California, Davis.
Mika Wheelwright, Fidobiotics LC
Mika Wheelwright is co-owner of Fidobiotics LC, a probiotic line formulated specifically for dogs. She has taken an extreme interest in gut flora and has developed her expertise in probiotics and how they benefit life through improved digestion, strengthening the immune system, and reducing body inflammation. By spearheading the companion animal industry in education on probiotics her dreams are to raise the bar and demand a better gut flora for dogs through probiotic supplementation. She has a B.S. in Economics from the University of Colorado at Boulder and received her MBA from the Universitat Pompeu Fabra in Barcelona, Spain.
Also available for interviews at SuperZoo:
Lisa Alley-Zarkades
Vice President, Commercial Development, HORN Animal Wellness
Jane Petrolino
Vice President, HORN Animal Wellness
HORN Animal Wellness will be exhibiting (in booth no. 25155) at SuperZoo, July 21–23, at the Mandalay Bay Convention Center in Las Vegas.
About HORN Animal Wellness
Established in 1961, HORN is one of North America’s premier distributors of specialty ingredients and raw materials. Originally founded as a specialty chemical distributor, HORN remains an entrepreneurial-driven company with a team of technically-proficient and trained professionals. Headquartered in La Mirada, Calif., HORN’s specialized market segments encompass seven distinct distribution business units including Nutraceuticals, FoodTech, Care Elements, Advanced Materials, Composites and Fabrication Materials, Coatings and Building Materials and Animal Wellness.
For more than 50 years, HORN’s entrepreneurial approach to customer service embraces challenge and opens opportunities to reinvent and improve on traditional business models. HORN ranks in the ICIS Top 20 list of North America Chemical Distribution Leaders, is verified as a responsible distributor by National Association of Chemical Distributors (NACD) and is an employee-owned/ESOP company.
HORN Animal Wellness is a business unit dedicated to and passionate about pets, animals and the products they come in contact with on a daily basis. This technically trained group brings valued expertise in food science to the development of new products and provides solutions for customers.
About SuperZoo
SuperZoo is the most popular trade show for the pet store industry, attracting thousands of retailers, product suppliers and service providers every year. SuperZoo 2015 will be held at the Mandalay Bay Convention Center in Las Vegas, Nevada, July 21–23 Produced by the World Pet Association (WPA), the show is an important annual event that provides independent pet store owners with the knowledge and resources they need to be successful. WPA is the oldest industry organization promoting responsible growth and development of the companion pet business and related products and services. WPA works to inform and educate the general public in order to ensure safe and healthy lifestyles for our animal friends. In addition to producing SuperZoo, WPA is the host of America’s Family Pet Expo, the world’s largest consumer pet and pet products expo, held annually in Costa Mesa, California, the Atlanta Pet Fair, and the Aquatic Experience, held in Chicago, Illinois.
# # #
MEDIA CONTACT: Susie Hays, CMO, Q2Mark