HORN Animal Wellness and Emsland Group Enter Strategic Partnership to Provide High Quality Press Release
Press Release – FOR IMMEDIATE RELEASE
Contact: Susie Hays
760.458.9201
HORN Animal Wellness and Emsland Group Enter Strategic Partnership to Provide High Quality Pea and Potato Protein and Starches to the U.S. Pet Food Industry
Empet® High-Functioning, Specialty Pea and Potato Flake Products Meet the Market Demand
La Mirada, California (October 7, 2014) – Horn Animal Wellness one of North America’s leading distributors of specialty animal ingredients, announced today a new alliance to represent Emsland Group in the United States, concentrating on marketing and sales of Emsland’s high quality pea and potato products.
HORN Animal Wellness will distribute Emsland Group’s Empet® ingredients, sourced from renewable raw materials that provide better nutritional properties, with non-GMO, gluten free vegetable proteins as well as starch derivatives with excellent water binding, high expansion and moisture properties.
“Our priority has been to meet our client’s needs – to source and distribute reliable, quality ingredients from renewable raw materials that provide better nutritional properties,” said Jane Petrolino, vice president, HORN Animal Wellness. “As the global leader in the production of vegetable-based starches and top-quality proteins, we’ve seen firsthand Emsland’s commitment to provide superior products with considerable importance to resource saving.”
Jane adds, “Emsland Group offers a unique portfolio of pea and potato flake products that allow our customers to use label claims consumers are looking for, such as ‘non-GMO,’ ‘gluten free,’ ‘grain free,’ ‘pure and simple ingredients’ or ‘all-natural.’ All of Emsland’s ingredients are manufactured without the use of genetically modified plants and are free from genetically modified genetic substances.”
Tomasz Lorenz, global director-feed and animal nutrition for the Emsland Group, said, “We’re excited to partner with HORN Animal Wellness for our U.S. distribution. Their technical and application expertise and leadership within the animal wellness industry parallel our values and commitment to provide the best products for our customers.”
HORN Animal Wellness will be exhibiting (in booth no. 29124) at SupplySide West, October 8–9, at the
Mandalay Bay Convention Center in Las Vegas.
About HORN Animal Wellness
Established in 1961, HORN is one of North America’s premier distributors of specialty ingredients and raw materials. HORN is an entrepreneurially driven company with a team of technically proficient and highly trained professionals. Headquartered in La Mirada, California with representation in 11 Western states and in the Southwest, its specialized market segments encompass seven distinct business units: Animal Wellness, Care Elements, Nutraceuticals, Coatings and Building Materials, Advanced Materials, Composites and Fabrication Materials, and FoodTech. For more than 50 years, HORN’s entrepreneurial approach to customer service has embraced challenges and has opened opportunities to reinvent and improve on traditional business models.
HORN Animal Wellness is a business unit dedicated to and passionate about pets, animals and the products they come in contact with on a daily basis. This technically trained group brings valued expertise in food science to the development of new products and provides solutions for customers.
HORN is an employee-owned/ESOP company.
About Emsland Group
The Emsland Group is the global leader in the production of vegetable-based starches and top-quality proteins and fibers.Emsland Group provides customized ingredients for pet foods and treats and animal feed producers throughout Europe as well as in North and South America and Asia. Their innovative products help to generate maximum performance, productivity and profitability. As a reputable producer of ingredients for animal feed and a leading European producer of fish feed, Emsland considers it their duty to develop and produce top-quality, sustainable products for their customers. This ensures that Emsland Group achieves optimum efficiency of animal feed and thus provides an added value for their customers.
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MEDIA CONTACT: Susie Hays, CMO, Q2Mark